BASED IN SINGAPORE 🇸🇬

Product & Experience Designer

Hi, I’m Jong. 👋 And I am
currently listening to Labrinth on repeat. designing caps for dog parents. hopelessly devoted to my dachshund. exploring new vibes.

ABOUT

Shaping product direction and design systems for complex platforms at scale, with over a decade across advertising and tech.

About

Leading design and strategy to turn complex problems into clear, shipped products.

RISK MANAGEMENT

TikTok Event Center

Reframing Event Center from a monitoring platform into a lifecycle decision-making system for high-risk global events.

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LAW ENFORCEMENT

Safety Enforcement Tool

Redesign of an external law-enforcement platform to reduce ambiguity and improve clarity and trust in high-risk workflows.

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E-COMMERCE

Lazada Logistics

Designing logistics systems at scale by centralising data, digitalising workflows, and supporting automation across Southeast Asia.

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FINANCIAL TOOL

DBS Financial Planning

Designing a unified financial experience that turns fragmented data into clear, actionable planning.

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View All Work